Our Story

A passion for the game combined with over 35 years of experience is the engine behind Junior Hockey Advisor. Mixed messages, unclear development paths and too many critical decisions being driven by biased opinions and lack of information lead to the decision to build an educational process that will serve hockey families and hockey professionals alike.

Families will benefit from learning from an industry expert. Junior Hockey Advisor can help a family new to hockey as they face decisions like tryouts, spring teams, summer camps and hiring a private instructor. We are also here to assist the veteran family as they face serious crossroads. Prep verses juniors, the NAHL or the BCHL, Tryouts, showcases, main camps, hiring an advisor, social media, marketing and structuring both short and long term plans are all addressed in detail.

Meet Your

Instructor

Educator, Level 5 Master Certified Coach, Hockey Professional

In a world ready to tell you that you can not succeed and reach your hockey dreams, I work with players and families to prove that you can succeed and you can play junior hockey and college hockey. I have drawn upon 35 years of experience in the hockey industry to build solid educational building blocks. As a level 5 Master Certified Coach through USA Hockey, I have coached at the college level, the junior level, as well as high school and youth. I spent years as a junior hockey team owner and General Manager for several different teams. For over a decade, I led a large not for profit youth hockey organization as President. My business pursuits included owning and operating two separate award winning Athletic Republic Sports Performance Training Centers, and a hockey skills company that employed 40 instructors in two states.

Speaker, Hockey Radio Show Host, Author

Along the way I have been featured as a speaker at many USA Hockey symposiums and coaching clinics. I created and hosted a syndicated hockey radio show featured several times in the USA Hockey Magazine. For years, I served as Editor at Large for a hockey publication which featured my monthly column.

During my years in the industry, I have worked with thousands of hockey players. I have seen incredibly talented players fail, and less talented but more dedicated players rise to unexpected success. I have also seen families confused over how to guide and support their player in the face of confusing information and advice. I have seen families spend incredible amounts of money on products or services or camps or teams that are a poor fit for their player, or perhaps, simply making the right choice at the wrong time. I discovered that I have the unique opportunity to organize and share my knowledge and resources to help players avoid costly, but all too common, mistakes.

United States Marine

I was very fortunate to earn the title of United States Marine. I was honored to Captain the “All Marine Hockey Team for 3 seasons. It was the ride of my life. But when the dust settled and it was time to move on, I found that key leadership traits were embedded in me for life. Traits like Judgment, Initiative, Knowledge, Enthusiasm and Decisiveness. I apply these traits in each and every product I develop.

Founder, Communicator, Educator

My expertise – my mission – centers on providing independent resources for education to ensure that you have the tools to avoid costly mistakes, misinformation, or inadvertently select opportunities that are not matched with your goals and needs. I founded Junior Hockey Advisor, one of the fastest growing online communities today, to foster communication.

Education is important to me and my family. My undergraduate degree was earned at the University of Michigan in Ann Arbor, Michigan. I continued my education to include a second masters in secondary education along with 2 years of doctoral work in education at the University of Rochester.

The bottom line is, at the heart of it, I am an educator. My role is to provide the tools for you to build a solid educational framework. If you have more knowledge, you will be able to make better quality decisions that will save you from costly heartache and mistakes. Welcome to Junior Hockey Advisor.

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